Last night I watched Novak Djokovic win the final of the 2012 Australian Open. It was the longest tennis match in Australian Open history (5hr 53 minutes). Apparently the longest professional tennis match was a shade over 11 hours and was played over three consecutive days (I think they even ran out of deuce). But [...]
What is the Gruen Transfer?
December 13, 2011 By 7 Comments
Gruen transfer, sounds like a funny name right? Almost like a kind of beer. But what is the Gruen Transfer? Actually it’s a term coined by the Austrian architect Victor Gruen and it’s all about influencing shopping centre design to maximise unplanned sales. It pretty much takes small business mistakes, flips them on their head [...]
Your Email Address Sucks
August 21, 2011 By 13 Comments
If your a small business owner that emails customers, your email address can speak volumes about your professionalism, your approach to business and your tech savvy-ness. Seriously, You Still Use @hotmail @yahoo or @gmail? If you are a small business owner that communicates with customers through a @hotmail, @yahoo or @gmail email address, I am [...]
Hi, I'm David Moloney, the writer at Small Business Planned. I want you to get the best out of your small business. To make your friends, relatives and accountant look at your business with envy 
